Apple Music was launched as the last news at the beginning of Apple’s developer conference WWDC that started in San Francisco on Monday. The service is released for iPhone, iPad and Mac computers on June 30, and for Android later this fall.
Comments in blogs and media notes that Apple gained momentum in the market for digital music with the iTunes Music Store twelve years ago, but are late with a service that delivers streaming music.
And the new service is different is not significantly different from existing services like Spotify, Rdio and Google Play Music – a selection of 30 million songs for 10 dollars a month. The only noticeable difference is a family discount for five people at the price of 15 dollars a month, while Spotify gives the corresponding offer to the two people on the US market.
Extensions Service Connect, where artists can communicate with their fans with photos, videos and blog posts are getting impressed. Many artists are already doing this on Twitter, Facebook and Instagram, and their fans are there, too.
In addition to this is a live broadcast radio station, Beats 1, led by DJs Zane Lowe in Los Angeles, Ebro Darden in New York and Julie Adenuga in London, but the channel is also available for non-paying users. There are also more automatically generated radio stations.
A special feature is that Apple digital assistant Siri can help to find and play songs, based on general questions.
The conclusion many draw is still that Apple failed to get better agreements with record labels and exclusive agreements with artists. Rumors claims that Apple has been trying to convince record companies to stop Spotify’s advertising-supported service, and it also appears to have failed.
Apple No such variation for their music service, however a free trial period of three months.
Overall, however, many believe that Apple Music can be a threats to Spotify and other services for one simple reason – the service will be available on millions of iPhones, iPads and Macs.
At WWDC, Apple unveiled a number of other news – a new version of the operating system OSX named El Capitan, and a new version of iOS for iPad and iPhone, IOS9, development of Siri is more like Google service Google Now with the analysis of email and calendar to be able to propose information for the user, launch of apple pay in the UK in July, driving directions and public transport in Apple’s mapping service maps, the app Apple News with news from media companies, new version of the operating system for Apple Watch, more funk tones in smartahem system Homekit and opportunity for car manufacturers to make car-specific apps in Apple’s system Carplay.
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