Apple Watch sales may be lower than expected – 99mac

Apple Watch can sell in smaller volumes than many analysts expected, but Apple itself states to be satisfied.

Then # Apple Watch went on sale April 24, Apple has been typically tight-lipped about sales figures for the smart watch. During the last quarter, the report said Apple CEO Tim Cook just that sales of Apple Watch was better than expected.

Data from the supply chain gives however a somewhat bleaker picture. The Taiwanese company Advanced Semiconductor Engineering is responsible for assembling the different circuits and sensors in Apple Watch in a compact shell – a process called SiP (System-in-package).

ASE stated according to analyst Mark Li to its investors that the company failed to reach its production capacity of two million units per month in the second quarter. This reports the Wall Street Journal. Furthermore, it ASE nor do they waited reach 2 million – the minimum volume to turn a profit – in the third quarter.