Technology companies dominate when Millward Brown makes its annual ranking of the world’s most valuable brands. Last year it was almost evenly beard between Google and one runner-up Apple. But this year, the roles are reversed and Apple now valued at 247 billion dollars. Well ahead of Google, which is valued at 174 billion dollars.
According to Millward Brown, it is mainly försäljn back of the iPhone 6, which is the basis for the high valuation.
The two Swedish companies on the list are Ikea and H & M. Both losing investments compared to last year. Ikea, which falls fourteen investments, is now on place 64 and is valued at $ 17 billion, while the HM falls twelve investments and is in place 75 at 14 billion dollars.
Here you can see the entire top 100 list .
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