Monday, February 23, 2015

Exertis CapTech go all in on Asus – IDG.se

Earlier, the Gothenburg-based distributor mainly had graphics cards, motherboards and other components from Asus in its portfolio. But since the end it was decided to go all in on the Asus, and nowadays there are also tablets, laptops and accessories in Exertis Captechs range.

According Exertis CapTech huge demand among customers, and by Asus sees the new initiative as an important part of your new strategy.

– We are really looking forward to our future cooperation with Exertis CapTech for they will take in the whole Asus product. This collaboration fits perfectly because both investing heavily in school, smb and the traditional reseller channel, says Urban Pettersson, Commercial Business Unit Manager at ASUS.

– It has been our goal since we signed component agreement with Asus to get offer our customers their entire catalog. We see it as a confirmation that we can offer added value to a well-established brand and that Asus sees us as a strategic partner. Their range also fits in well with the Nordic expansion, we are now implementing says Exertis Captechs CEO Daniel Johnson.

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