Wednesday, June 15, 2016

Therefore, Microsoft will pay 217 billion for LinkedIn – IDG.se



A single large social hub

LinkedIn has over 433 million users, which means that Microsoft will pay around a femhundring per head. For this they get a database bursting with important user data.

Once the purchase has gone through will LinkedIn to become “the social fabric that ties together Microsoft,” said Microsoft CEO Satya Nadella during a conference call Monday.



linkedin


idea is to LinkedIn’s database in their possession, Microsoft can ensure that the correct profile is always in the right place. Whether you are looking for someone on Skype, Outlook, or in a SharePoint environment, you can connect this with his professional profile.

It is an expensive, but ambitious moves said analyst Judith Hurwitz of Hurwitz & amp; Associates to Computerworld.

– Microsoft wants to use LinkedIn together with Office 365, above all, to create a unified environment for linking businesses. For customers who are very Microsoft-centric, it has the potential to be very effective. I think Microsoft wants to return to a model where they control the entire customer experience, she says.



LinkedIn

A smarter newsfeed

LinkedIn’s news feed has been working life what Facebook has become ditto for privacy. But with Microsoft’s muscles can be developed further.

– Imagine flow familiar with the project you are working on right now and what is in your calendar, and you connect to Microsoft’s machine learning and AI to improve and make it more relevant, says Satya Nadella on Monday.

Read also: Microsoft buys LinkedIn – for 217 billion

In addition, Microsoft has said that LinkedIn will live on as a separate network, so do not expect any major differences. However, Microsoft may weave the network in Windows 10, believes the independent analyst Jeff Kagan.

– I expect that Microsoft will integrate LinkedIn into Windows unless lawmakers stop them, he told Computerworld.

LinkedIn

a huge database of Cortana to chew through

LinkedIn’s database is a gold mine for an AI supposed to help you in everyday life.

– Imagine that you walk into a meeting and will tell Cortana what you need to know about them, you’ll face as she has access to this professional network, says Satya Nadella.

Read also: Here are the Swedish companies that are hottest on LinkedIn

It is of course not only Cortana that can take advantage of the database. A wide range of Microsoft services can be developed in line with the company get to know their users.

– I’ve always known that LinkedIn has been an overlooked social network with a huge potential in the business world. Microsoft sees the same thing and if they act correctly, they should get a huge return on their substantial investment, says analyst Dan Olds of Gabriel Consulting Group to Computerworld.



LinkedIn

Smarter sales and better internal training

LinkedIn social systems sold Sales Navigator helps sellers to “do cold calling hot,” says LinkedIn CEO Jeff Weiner. There are features that Microsoft can stop the law into his own sales support Dynamics.

LinkedIn also sits on a database of skills and a training tool in the Lynda.com. Microsoft has a long list of tools that employees should master. There are plenty of opportunities to cross-fertilize the services.

The easiest way possible is to add a “learn more” tab in programs such as Excel, where the proposals are based on the competencies that the user registered with LinkedIn.

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