Wednesday, November 23, 2016

Apple Pay-sign on the vending machines tokökar sales – MacWorld

To smack up an Apple Pay logo on their vending machine is a great way to increase their sales. It shows a six-month-long study done by a company that offers Apple Pay as a payment method in their machines.

the Logo contributed to as well mobile transactions as the general sales increased, and the study shows that it can be as much as 135 percent more mobile transactions. In general, they increased by 36.5 per cent.

also Read: Apple Pay is already the fifth largest payment method on the net

the Company believes that a winning formula was to use the specific language for Apple’s payment service, for example, by encouraging users to "pay with your favorite card with Apple Pay". An additional 130 machines used a more generic text that simply read: "Ready – pull or press now".

Apple Pay has not yet been launched in Sweden.


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